|
|
Visitors to your attractive web site need to be able to easily find
their way around. This is achieved by means of consistent,
understandable links which are the "doors" into your shop
and by avoiding the use of "Mystery Meat" navigation.
These links will enable easy navigation to and from various sections,
such as
-
About your business. This section could include such items as
a mission statement, the history of your business, the people behind
your business, a philosophy of how you conduct business etc., Here
you can sell the customer on why they should business with you rather
than your competitor.
-
Products. Here you can use photos, and text to sell the
features, advantages and benefits to customers of your products and
services. You can also show applications, examples and data sheets.
You can use this to deliver a cost-effective online catalogue to your customers.
-
Contact Information. This can include information on how to
order goods, terms and conditions, privacy policy, testimonials from
satisfied customers etc., It could incorporate various online forms
or, on more sophisticated sites, even a means to purchase goods
directly through the web site.
-
Technical Support. Some businesses may wish to provide
technical information, specifications, data sheets, frequently asked
questions, diagrams and part lists, troubleshooting guides etc.,
-
Service Section. This is usually aimed at potential customers
and provides free interesting information that will keep them coming
back for updates. It may be news about your industry, of a related
field, or expert advice. Anything genuinely of interest which will
draw the crowds of customers to "shop front" again and again.
-
News Section. This is where you can place breaking news,
updates or allow customers to subscribe to your newsletter.
At Hindsight I T Solutions™
we aim to give an overall look to your web site which is graphically
balanced, informative and pleasing.
 |
|
